It is comforting to know that even world-class athletes have to be conscientious about living healthy lifestyles. Phil Simms, one of the NFL’s great all-time quarterbacks, Super Bowl MVP, and, today, one of its most recognizable sports broadcasters, is no different than the rest of us. About 14 years ago, Simms started thinking seriously about what he was eating and drinking and did some research on tea.
“You think you’re never going to age, but I could see that I was changing,” Simms confesses. “I did punish my body for a number of years and I wanted to feel good 20 years down the road. I just thought tea was part of that.”
It took a while to find the right brand. Health matters, but ultimately, it has to taste good, too. “I’m going to drink what tastes good to me,” Simms declares. And he found what he was after with Bigelow’s Green Tea.
This is a guy who is used to “reading” the field. From spotting open receivers while monstrous linemen charge to noting what’s relevant in a storm of action, Simms is a professional at discerning what is good from what just looks good. It’s no surprise he applies this to most of his life—even his beverage choices.
“I’ve taken the tea test,” Simms divulges. “I had many different teas in front of me and went down the line and sipped them all, and I picked Bigelow. That’s a true story. Most people aren’t going to do that. They just get used to a taste.”
Like many great athletes who successfully transition to other professions, Simms is a man of routines. Part of that routine is finding a way to feel energetic without being jittery.
“I usually drink decaffeinated,” Simms says, “but when I need a little pick me up, I drink Classic Green Tea.”
“I’ve never been one to drink the energy drinks,” Simms admits. “I’ve never done that once in my life. But when you drink Bigelow Green Tea, there’s a soothing effect to it. Is it psychological? It doesn’t matter because it works for me. It makes me feel like I’m doing the right thing, it gets me off to a good start. It makes me feel like I’m on the road to leading a good, healthy life.”

It’s not so obvious, but broadcasters are pretty intense competitors, too. Simms says he thinks about all the other broadcasters out there doing NFL games. That internal fire to be better than everyone else didn’t end when he hung up the cleats.
“I still like to win,” he says. “So preparation, taking care of yourself, all of that goes into the competitive mode. I do this, and I want to work hard, because I owe it to the players. I want to be true to the players because I know it’s important to them that I put them into the light that they deserve.”
Just like those athletes who have to keep their edge, Simms’ process does not begin and end with the game itself. What you do when people aren’t watching is the real measure. For Simms, that begins with making smart choices, including what you drink.
“I drink Bigelow so I can keep on talking,” Simms says, “because that’s what I’m paid to do.”